Sunday, August 13, 2017

Events & Content Strategy Manager (12 Months)



The Role
This role has an organisation-wide remit, supporting Strategic Marketing Managers in the planning and delivery of high-profile proprietary events across MENA, with a focus on generating knowledge and positioning Thomson Reuters as a thought leader across all customer segments.

Responsibilities include:
•    Building the concept note, agenda and content plan for all proprietary events in MENA, with the guidance of an advisory board (to be built by the Events & Content Strategy Manager) and approvals from the respective segment Head (MENA Leadership Team) and other key stakeholders
•    Build and manage the event’s P&L and track progress to ensure delivery of the project is within allocated budget.
•    Establish and manage relationships with event partners, including government or regulatory bodies, prior to, during and post-event.
•    Liaise with C-Level representatives and Ministers for key event inauguration and coordinate on-site interviews and VIP meetings with relevant stakeholders
•    Building speaker wish list, securing speakers and managing those relationships and arrangements until event is completed and reported on.
•    Content planning and execution for the event’s website, show guide and supporting collateral, such as brochures, mobile applications, invitations and comms, flyers, etc.
•    Increase the event’s shelf life by planning additional content (i.e. surveys or reports) to be collected and produced on the back of each event and used across all marcom channels, throughout the year.
•    Liaising with Events Operations Manager who will plan, source vendors and execute on logistics, design, venue sourcing and selection, branding and technology requirements
•    Work with the Sponsorship Sales team to build a wish list of sponsors, draft the sponsorship packages and deliverables, and manage those relationships from the signing of the contract.
•    Build, brief and manage an internal taskforce for the event’s on-site production to ensure activities run efficiently on the day of the event
•    Reporting on the progress of project management and financial reporting on a regular basis to all stakeholders, including but not limited to, the Strategic Marketing Manager, Branding & Content Marketing Manager (line manager), Head of Marketing & Events, Head of Marketing & Market Development, Segment Heads, Head of Sales Specialists.

Reports to: Head of Marketing & Events, MENA

Responsible for:   
Events Content Marketing Strategy and Execution, Branding Strategy and Execution, Marketing Effectiveness, Market Insights

Main relationships:
Events Operations Manager, Strategic Marketing Managers, Market Development Leads, Sales Specialists, Communications, Sales, Strategy & Operations, Finance Teams

Requirements
•    Develop a good working knowledge of Thomson Reuters core business and build connections with key influencers across the region, across all customer segments
•    Stay informed on latest market intelligence to ensure TR MENA events set the precedent and are first to market
•    Ensure that Thomson Reuters is positioned effectively and is accurately represented based on the level of investment
•    Excellent interpersonal skills, capable of building and growing strategic relationships
•    Ability to negotiate, mediate and communicate effectively in order to manage different senior market player relationships in a professional and confident manner
•    Highly organized, collaborative multi-tasker who is capable of leading projects for different teams across the business
•    Proactive, autonomous, accountable and committed to deadlines
•    Must be flexible and willing to travel in order to ensure timely and effective delivery of the project(s)
•    Fluent in English and Arabic, written and spoken

About the Company
At Thomson Reuters, we believe what we do matters. We are passionate about our work, inspired by the impact it has on our business and our customers. As a team, we believe in winning as one - collaborating to reach shared goals, and developing through challenging and meaningful experiences. With over 60,000 employees in more than 100 countries, we work flexibly across boundaries and realize innovations that help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

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